JOB DESCRIPTION
Re-Advertisment Marketing Manager
StarTimes is the most affordable Pay-TV Network, enabling every family & household to access and enjoy Digital TV.
StarTimes Rwanda
1.Job Description
Job Title: Re-Advertisment Marketing Manager
Department: Marketing
Reports to: Marketing Director
2. Marketing Manager Job Purpose:
Responsible for managing the company’s marketing initiatives.
Uses market research and analysis to direct marketing strategy and planning.
Oversees the production of all promotional materials and marketing campaigns.
3. Marketing Manager Duties:
- Familiar with Rwanda media market and able to localize the policies for the better performance
- Establishes marketing goals based on past performance and market forecasts
- Oversees current offerings and comes up with initiatives for new products or services
- Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
- Works with marketing staff to develop detailed marketing plans for all media channels and sales teams
- Approves and oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
- Communicates with various media buyers, advertising agencies, printing shop, and other services to help marketing projects come to fruition.
- Provides in-depth information to interested clients, and acts as a representative for the marketing department in important meetings
- Works within the department budget to develop cost-effective marketing plans for each product or service
- Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to Marketing Director.
- Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
4. Qualifications:
Bachelor’s Degree in Marketing, Business, Mass and communication or Related Field,
5. Experience:
Work experience for at least 5 years as Marketing Manager
Experience in broadcasting or digital platform will be an added advantage
6. Quality:
Client Relationships, Creativity, Adaptability, Research, Analysis, Public Speaking, Interpersonal Communication, Leadership, People Management, Detail-Orientated, Budgeting, Organization, Multi-Tasking
7. experience desirable:
- Ability to work independently and under pressure
- Willingness to work overtime as required
8. Languages required
- Strong oral and written communication and presentations skills in English and
- Kinyarwanda. The knowledge of the French language is an added value.
- Strong skills in word processing, Excel spreadsheets, and PowerPoint Presentation.
Interested candidates should submit their applications to hr_rwanda@startimes.com.cn and wangjj@startimes.com.cn not later than Friday 3 December 2021. Only soft copies will be accepted. Please indicate in the subject line: “Re-Advertisement Marketing Manager” with the following attachments:
- Motivation/Application Letter;
- Curriculum Vitae;
- Copies of academic and professional credentials;
- 3 letters of reference
All in 1 PDF file.
Only shortlisted candidates will be called for next steps.
Done at Kigali, 22/11/ 2021.
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